GHA Discovery – Loyalty Programme

GHA ICLP GMS Case Study

“GHA Discovery is an innovative program created to recognise and reward guests who embrace our dynamic collection of hotel brands across the globe. We require communications that reflect our unique position, cater to member preferences, and deliver an engaging experience. ICLP has been a great support in launching and running a communication platform across both email and print mediums, proving to be a dedicated partner to our company. ”, KRISTI GOLE, LOYALTY MARKETING MANAGER, GLOBAL HOTEL ALLIANCE

Harrods Rewards

“Launching Harrods Rewards is an integral part of our CRM strategy. It gives us the opportunity to understand our customers and their spending behaviour. We are pleased with our performance and the ongoing support from the ICLP team has been outstanding. It is a hugely exciting time for us.”; JOSE MAJLUF, CRM CONTROLLER, HARRODS

Read the full case study here… Harrods ICLP GMS Case Study