IHG Business Club – Loyalty

IHG ICLP GMS Case Study

“BusinessClub has provided us with a valuable programme with usable member data capture, allowing greater customer insight and behavioural analysis. ICLP’s support from the design and planning of the programme through to the ongoing day-to-day management has proven to be invaluable.”, KAREN FORREST, BUSINESS MARKETING MANAGER EUROPE

 

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